"My wife and I gave my father-in-law a charitable donation to a cause that was very near and dear to his heart... It brought a tear to his eye"
Frank Callahan
Founder & President
The Gift of Giving

What do you give someone who has everything?

The Gift of Giving elevates both the giving and receiving of gifts from the ordinary to extraordinary. With a Gift of Giving charitable gift card, you can share a heartfelt, universally appealing, and deeply considerate gift with anyone at any time. We feature an extensive list of national and international charity recipients who all do incredibly compelling work. And we’re continually adding local causes and charities in your area. So no matter who receives your gift card, they’re sure to find a cause that means something to them personally.

This idea sprang from the desire to make more of the holiday gift experience. The true inspiration came from one gift that hit the mark. My wife and I gave my father-in-law a charitable donation to a cause that was very near and dear to his heart, the World War II Memorial Fund. It brought a tear to his eye, which is saying a lot. He was a man of simple pleasures; his family, his friends, golf, chocolate malts, and candy bars. He received countless blessings and gifts in his lifetime, but like a lot of us he had enough stuff. It was the first of several donations that we discovered over the years which were carefully chosen based on his past experiences, current issues and values. He appreciated each and every one.

That is our story. For you, the story is just beginning. The potential is limitless. We hope to be a small part of the fulfillment of your very best intentions. I invite you to share The Gift of Giving. Show someone you care while doing something good.

Our Mission

The Gift of Giving's mission is to introduce a gift idea that truly makes a difference. More...

Our Story

Frank Callahan's story about how he became obsessed with The Gift of Giving.. More...


Hear what everyone's saying about The Gift of Giving. An innovative new gift idea. More...


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